Make Meaning Upper East Side
Walking through the glass doors of Make Meaning in New York City, I felt like a child finally walking through the closet to the wonder of Narnia. Before visiting New York City I had watched many videos about Make Meaning and read reviews on what it was like to go there and work there.
My sister and I visited the store around 6pm on Thursday. When we came out of the subway I got my map out to navigate where to go next, but it wasn't needed as the brick wall for the Upper East side Make Meaning store was visible for all to see.
We were greeted instantly by a Associate Creativity Enthusiast , (ACE for short) and after much deliberation decided to make a candle.
We were given the basic instructions on how to make the candle, choosing from a variety of block wax colours , and feature looks. I could have gone for a "higgledy piggldy" top for the candle but I decided to keep it straight. The ACEs were great, they made conversation, marveled at my British accent. I was told it wasn't that strong, "like a carress" but that's mainly because I am like a sponge, I tend to speak in the accent of the majority of people I am surrounded by - got on my sisters nerves that I spent the whole trip using an odd American accent .
After adding the coloured wax into the metal square mould we had to move to the station where paraffin wax is added. Fun!!! We don’t do this process but it was get to watch. It takes 30 minutes for the candle to set.As we had a movie to catch (in the end we missed the movie, due to silly subway delays) and the store was closing soon, so we had the option to collect the next day. We collected on Friday morning, wow, what a contrast. Maybe it was because it was Good Friday but the place was packed full with families. The ACEs were rushed off their feet, it took a while to pin one down to collect the candle, but when we did get one's attention she helped us so much and she took care of packaging the candle for us even though she probably had many people waiting for her.
Overall it was an awesome experience, I was so happy we were able to squeeze it in our busy itinerary (Also secretly thankful that we went in the evening, I don't know if the experience would have been the same if it was as crazy as it was in the morning). What was funny, was that me and my sister didn't realise that we were the adults in the main store at the time without children. We were lone adults making. We didn't find that weird, but it was weird that we didn't notice till we got home and were retelling the story with friends. Actually when we there, a group of women came in and they were ushered upstairs(probably for a private party), then a couple minutes later another lady came in kind of embarrassed looking and told the ACE "I'm here for a party, it's with big people." It was funny that she felt the need to point that out.
For me I was just happy to be in a store like this and given the opportunity to be creative, it was cool. I always see myself as a child at heart when I play and create, but sometimes I think "oh how all adults need to play and make and create." It's something we can all do, no stigma attached, be a maker.
Make Meaning Website - www.makemeaning.com
Make Meaning - Upper East Side
1501 3rd Avenue (between 84th and 85th St)
New York, NY, 10028
Side Note: When I got back to UK i wanted to nosy into how it's like to really work for the company, I found a job ad for the ACEs on a dance and actor talent site. Which may explain the exuberance and conversational nature of the some of the staff.